Core Business
核心业务
Brand Retail

Bicheng is committed to providing to brands with one-stop omni-domain and channel retail services, including shop operations, crowd flow operations customer service, warehousing and logistics, integrated marketing and all other operational matters.  

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Brand Operation Management

Through in-depth consumer insight, professional refinement of operations and accurate grasp of e-commerce trends, Bicheng provides operational management services such as brand positioning and competitive strategy development to help improve brand image and increase shop sales. Bicheng helps brands to achieve business value and sustainable and definitive business growth.

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Digital Marketing

Through in-depth consumer insights, professional and refined operations and accurate grasp of e-commerce development trends, Bicheng help brands achieve long-term growth through a three-in-one model of refined operations, data strategy and integrated marketing. The brand management projects and marketing planning solutions provided by Bicheng Digital have been recognised by brands and authoritative awards in the industry.

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Distribution Chanel

Omni-channel business distribution through e-commerce KA, long-tail distribution, new retail, and national multi-warehouse supply chain support. Distribution channels include JD self-operation, Vipshop, Tmall International Direct, and other e-commerce platform platforms represented  by Xiaohongshu and NetEase Kaola, as well as online distributors which have opened shops inhere. 

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